Founded in 2006, DWR has built an enviable reputation in the South African market
for supplying predominantly lighting products. The company has grown rapidly
adopting a wonderful work ethic with a motto of “it’s all about the people’, which
ties in with DiGiCo’s own philosophy. DWR provide a complete service from concept
through to installation and commissioning, but more importantly great after sales
service, all from a highly motivated and experienced team. As a result, it has an
impressive list of brands in its portfolio, to which it is proud to add DiGiCo.
“I was truly honoured to receive a phone call from Ian Staddon from DiGiCo, who
was on the search for a new representative for his product in South Africa,’ said
Duncan Riley of DWR. “I am really excited about this, and so is the whole company
and we cannot wait to get going with this amazing product.’
With this in mind, DWR is pleased to welcome Kyle Robson as the new audio
technical representative. Having studied music and sound, as well as being factory
trained at DiGiCo, Kyle worked as a sound technician and then in the capacity of
technical support and audio training. He is young and passionate and DWR are
delighted to have him on board.
Robert Izzett, Head of Sales at DWR reiterates, “It’s a new venture which we aim to
tackle flat out with the right people and skills to provide the same back up and
support as we do for our other products.’
“After spending a hectic week in South Africa meeting with customers and many
terrific potential new distributors, all of which would have made great partners for
DiGiCo, I chose DWR’, says Ian Staddon VP of Sales for DiGiCo. “The company had
a great vibe and good reputation in the market and whilst selecting a lighting
company for DiGiCo may appear a bit “left field’, DWR know what it takes to
supply, work and support consoles – albeit lighting ones! They have the same
customers and address all our market areas and with the addition of Kyle to the
team they have a DiGiCo expert on board. Additionally, the fact DWR do not offer a
PA, means that they can be “neutral’ when it comes to audio installation projects
and can supply DiGiCo to other South African distributors of speakers without
competing and can provide the customers an independent choice.
DWR is due to host a DiGiCo open day as well as roadshows in the near future.