Dynaudio, renowned Danish high-end loudspeaker specialist, today announced that
as part of the company’s growth strategy, it has appointed Andrew Werdean as vice
president of sales for the company’s North American business. In his new role,
Werdean will lead the sales effort with a focus on growing Dynaudio’s integration
business in addition to supporting marketing and product management.
“Dynaudio recently embarked on an ambitious program of product development and
business growth across our respective markets and product categories,” said Claus
P. Rasmussen, chief commercial officer at Dynaudio Group. “We are keen to build
on our existing foundation here in North America, increase our brand presence and
accelerate our business development. An important element in this process is
expanding and diversifying our network of quality distribution. We are confident
Andrew’s insight and considerable experience will be a tremendous asset. Andrew
understands the challenges and opportunities dealers and integrators face and has
the know-how to help us continue to grow in North America.”
Werdean is a CE leader with over 30 years of experience in product and brand
development, marketing and sales management. Prior to joining Dynaudio, he
served as Western U.S. sales manager for leading control system manufacturer
Remote Technologies, Inc. (RTI) and was responsible for sales, training, marketing,
and management of the RTI brand for his region. He has also held sales
management roles with Jamo and MTX Audio. In addition, Werdean is a former
home technology professional having founded two successful installation companies.
“Dynaudio is a leader in innovative, high-quality loudspeaker technology, and it’s an
honour to join the team,” said Werdean. “I’m excited to help further the company’s
success and continue to build its integration presence in North America by
deepening the customer experience through exceptional products, service, and
support.”
