Hyrljudet is a forward-thinking, fast-growing technical production and rental
company based in Goteborg, Sweden, founded in 2005 by Kristoffer Jansson.
Literally translated, the name means “Sound Rental’, but Hyrljudet supplies complete
production packages – incorporating design, sound, lighting and video – to a variety
of concert tours, music events and corporate clients, with a special interest in the
creative and atmospheric engineering of clubs and parties through exciting and
challenging visual elements.
The most recent equipment investment has been in 24 of Robe’s Pointe multi-
purpose fixtures, which have gone to work over the summer in the two largest of
the three separate summer club venues that Hyrljudet is servicing with equipment
and crew.
Twelve Pointes worked the season at the 1500 capacity Port du Soleil in central
Goteborg and the other 10 went in to Backstage, another popular “summer venue’ in
the city for around 800 people featuring great electro-dance sounds. Both venues
operated three days a week throughout the summer, and everyone was extremely
happy with the new lights.
All the venue operators enjoyed using the Pointes … even those for whom it was the
first Robe encounter.
With the summer clubbing season completed, the Pointes are back in rental stock,
although they are never in the warehouse for very long.
The fixtures were supplied by Swedish distributor Bellalite. Account manager
Fredrik Wideman, has worked with Kristoffer since he started and comments, “It is
great to see someone with the attitude and dedication to providing the absolute best
service in all respects, and investing in premium equipment alongside some brilliant
people’.
Before starting Hyrljudet, Kristoffer became renowned for hosting some of the best
underground raves in and around Goteborg, building up a reputation for offering
cool music and vibes, which was where he first realised how imperative good
sound, lighting and visuals are to creating harmonious environments.
He also started thinking … that he could provide better services than the rental
companies he was hiring from at the time. With his can-do mentality and positive
attitude, Kristoffer started investing in kit, initially to facilitate his own dance party
experiences. In doing so, his whole concept became even more successful.
Before long, all the other clubs and party organisations in town were trying to hire
his kit and crew when not in use. Still doing his “day job’ at the time, Kristoffer
realised he was “on’ to something.
He launched the company and started working in a small and sought-after club in
the city which developed into a regional go-to hotspot. Hyrljudet’s turnover rocketed
… and it was time to launch the company as a full time business.
Since then they’ve built up a great selection of clients and an impressive reputation
for being creative and bold in their designs, fresh and enthusiastic and delivering
great results and standards of excellence.
The company is well known for providing imaginative club lighting, visual and sound
designs and equipment, but that sector is currently only 25% of their turnover. The
rest comes from corporate events, exhibitions, music tours and festivals … although
clubbing is still where their hearts are.
Hyrljudet operates from a roomy warehouse in the south of Goteborg, has a full
time staff of 8 and a pool of regular freelance engineers who all share their work
ethic and vision … and an exceedingly busy work schedule.
