MUSIC, one of the world’s leading manufacturers of professional audio products, has
recently unleashed the first of its many plans to win the installed sound market. The
company has appointed Jason Bethune as Director of Business Development USA, and
Stephan Grawe to the position of Director of Business Development EMEA.
Bethune and Grawe will work directly with Van Williamson, who was most recently
appointed as MUSIC’s VP of Installed Sound. Together they will be working with
business partners to ensure MUSIC are as customer centric as possible. “I love
MUSIC’s obsession for customer experience, innovation and dedication to make a
difference! We are laying the foundations for MUSIC to develop the most outstanding
product solutions by involving users at every stage of product development,
“comments Bethune
Grawe adds: “As well as our focus on customer engagement we will be strengthening
MUSIC’s market expansion and to do this we will continue working with our business
partners to ensure we reach as many customers as possible.’
Van Williamson adds, “Our priority is to connect users with MUSIC’s world-class 400
people engineering team and to do this, Jason and Stephan will be ensuring that we do
more listening, and less telling the market what our products will be. With such input
and knowledge, the Installed Sound Division is set for an amazingly exciting future.’