In a statement released recently, Prosound has announced that they have elected to end their relationship with Audio-Technica Professional Products:
Consistent evaluation of business policies is essential especially in the current economic climes and in light of this, and after due evaluation, Prosound has elected to bring to an end their relationship with Audio-Technica Professional Products.
This decision was not taken lightly and ensuring that the interests of the Prosound client base are looked after, has been paramount. The exit from the brand has been taking place over the last few months, and full support has continued to be offered during this period and in line with our emphasis on client service, will continue to assist where ever possible
Prosound will use this new opportunity to concentrate on existing long-term microphone brands, Electro-Voice and DPA that are more in line with their product focus.
In addition, the move will allow further flexibility and freedom in extending the Prosound ethos of providing the right product for the client irrespective of brand allegiance.