Audio specialist Sennheiser announced that it has appointed Tim Schuette to VP Global Sales, System Integration (SI). Schuette, an industry veteran with over 15 years of management experience, will be based in Germany and report directly to John C. Falcone, senior vice-president of Sennheiser’s Systems Solutions Channel. In his new role, Schuette will oversee Sennheiser SI sales teams located in North America, Western Europe, Central Europe and Northern Europe.

“Tim brings extensive sales experience and a strong IT background to his new role,’ commented Falcone. “His knowledge in these areas will play a key role in helping Sennheiser navigate the rapidly changing business environment, while driving the ongoing success of our System Integration business.’

Schuette has over 15 years of sales management experience at companies such as Logitech, Microsoft and Oracle under his belt.

The appointment of Schuette to this newly created position reflects the rapid industry growth and high revenue potential within the System Integration market for Sennheiser, particularly in view of the convergence of IT and A/V markets in the installed sound channel.