Marketing Manager at TID, Tiaan Hoogstad, said that the first day of this year’s
show was the busiest that TID has ever experienced at previous shows they have
attended and he commented on the role, he believed, social marketing played in the
show’s success.
“All in all, the quality of this year’s show has remained on the standard we have
come to expect form media and entertainment technology shows across the globe.
But the show has definitely improved from previous years, with the amount of
African visitors continuing to build every time. Though South Africa remains a big
part in this show, the African part continues to grow, which means that the show is
becoming more important to the continent, not just to South Africa,’ he said.
“We have seen a lot of international visitors this year and I believe a lot of people
are seeing the value of Mediatech Africa, seeing the growth and potential for further
growth, for the show in future.’
TID’s focus for Mediatech Africa 2015 was Adamson Systems Engineering, which
they launched in South Africa this year.
“Adamson Systems Engineering and its products are well-known and respected
throughout the world, and we are honoured to be bringing the brand to South Africa
for the first time,’ Hoogstad said.
Besides Adamson Systems Engineering, TID focussed on their other new brand, LD
Systems, as well as Beyerdynamic, BARIX and BIAMP Systems at this year’s show.
