All is set for the 10th edition of Integrated Systems Europe (ISE) – the world’s biggest trade show for the professional AV and electronic systems industries.
Promoted as: ’Bigger. Brighter. Better’, ISE 2013 is expected to be even bigger than last year’s record-breaking event, which saw over 40 000 visitors and 825 exhibitors occupy

ing 30 000 square metres of space to display their latest innovations.

Show organisers promise a unique showcase of technologies and solutions at ISE 2013, complimented by a comprehensive conference and education programme. They claim that the yearly event will attract professionals from every link in the systems integration value-chain, including manufacturers, distributors, dealers, contractors and consultants. The event, which will run for three days (29 to 31 January 2013) at the Amsterdam RAI in the Netherlands, is also tipped to draw huge numbers of end customers from diverse fields such as education, sports, corporate facilities, hospitality and live events.

Sizing up

Reflecting growing interest from exhibitors and visitors, ISE 2013 will occupy the largest space in its history, thanks to the addition of an extra hall to the show’s footprint.

Mike Blackman, Managing Director, Integrated Systems Events, says; “The response from exhibitors to our 2012 show has been overwhelmingly positive and, in the end, we felt we had no option but to expand our footprint for 2013. This extra space will allow us to accommodate new companies who want to bring their products and services to our audience of 40 000-plus electronic systems professionals for the first time.’

A lot of companies including Samsung, Sony, Digital Projection, Sennheiser, Barco, AVC Group and Optoma are said to have taken this opportunity to enlarge their stands. While almost all of the ISE 2013 exhibitors have not yet announced what they will showcase, the word from ISE for now is that: “Attendees can expect more new exhibitors, more new technologies, more education sessions and more networking opportunities.’


Smart Building Conference

ISE 2013 will host the first Smart Building Conference. The event joins ISE’s pre-show roster and is part of a bold initiative to make AV and electronic systems integration a cornerstone of Europe’s construction industry. It will be held at the Amsterdam RAI on Monday 28 January – the day before the exhibition opens.
Blackman says the Smart Building Conference is a response to a survey conducted during ISE 2012, in which attendees expressed a desire to see more building automation, energy management and related technologies. “Our attendees want to see more building automation, energy management and related technologies on our show floor and these are the areas where they see the greatest future growth potential for their businesses.’

He adds: “As building automation and energy management become more important in the design and sustainability of both commercial and residential buildings, it is important to hear the voices of all those involved in their development – including architects, design consultants, developers, electrical contractors and more.’

Improved focus on full HD display solutions

As a way of bolstering ISE’s focus on display solutions that have more than HD or full HD resolution, organisers are adding a new summit to the show’s education bill. The new event, dubbed The MegaPixel Summit, is said to be ideal for manufacturers, distributors, integrators, rental companies and end customers.
Blackman says: “By hosting the MegaPixel Summit at ISE 2013, we hope to create a forum in which the challenges arising from creating large-scale, multiple-component displays are addressed by a mix of different stakeholders: manufacturers, distributors, integrators, rental companies and end customers.’

Event producer Chris Chinnock of Insight Media adds that the MegaPixel Summit will focus on three elements of what he calls the “Pixel Pipeline’ ecosystem that defines a typical MegaPixel solution: pixel generation, pixel processing and pixel display.
He says: “The summit will cover every link in the chain from the CPUs and GPUs that generate the images, to the software and hardware that processes, warps, blends and distributes them, and then on to the various projection and display technologies that can be used to show them.’ The MegaPixel summit will be divided into three sessions. The first two on the morning and afternoon of Monday 28 January respectively, will focus on technology, products and trends. The third on the morning of Tuesday 29 January (the first day of ISE 2013) will offer case-study examples of successful MegaPixel system integration.

“Over the past couple of years, we have seen a substantial increase in the number of ISE exhibitors offering display solutions that are above full HD resolution. The potential of these technologies is enormous, but these are complex systems and many industry professionals endure a steep learning-curve while implementing them,’ adds Blackman.

On the other hand, a huge part of ISE’s educational offering – The InfoComm Future Trends Summit, will take place on Monday 28. InfoComm’s director of international education and member services, Scott Wills, says the popular summit will focus on future technology trends, trends in the use and application of AV, or other items that will affect the industry in the coming months and years.
Do not miss our next edition for a comprehensive update of products showcased at ISE 2013.